For Hypebeast USA, a cultural media giant with a 10 million-strong audience, ISV curated five standout editorial features spotlighting Bangkok’s creative businesses and individuals such as fashion brand Phillip Huang, Michelin Bib Gourmand restaurant Samlor, Michelin Starred Chef Pam Pichaya Soontornyanakij of Potong restaurant, contemporary textile artist Jakkai Siributr and Artist Twopee Southside. Our viral video features resulting in a total of 3.9 million views across Instagram and Youtube highlighting the city’s dynamic cultural scene on both online and social platforms. These efforts not only amplified Bangkok's cultural significance but also drove substantial traffic and engagement to Hypebeast’s platforms, enhancing their market penetration and audience variance.